Creators earn GH₵60 for every 1,000 views a placement delivers — no fees, no deductions — paid monthly to Mobile Money from 1,000 views. Brands pay GH₵85 per 1,000 views, capped per creator by their reach tier, so cost scales with delivery up to a known ceiling.
A "placement" is featuring a brand in your own content for one campaign. You earn the same GH₵60 for every 1,000 views it delivers — no rate-setting, no negotiation. The rate you see is what you receive; there are no creator fees, and ClipAd's cut sits on the brand side.
So a clip that delivers 20,000 views earns you GH₵1,200. Your reach tier sets how many views a single placement can bill — not the rate.
| Reach tier | Monthly views | Per-placement cap |
|---|---|---|
| Spark | 1,000–10,000 | up to 10,000 views |
| Rise | 10,000–50,000 | up to 50,000 views |
| Pro | 50,000–250,000 | up to 250,000 views |
| Elite | 250,000+ | 250,000+ views |
A capped CPM: pay GH₵85 for every 1,000 views a placement delivers, with each creator capped by their reach tier — so cost scales with delivery up to a known ceiling. You're buying an authentic, creator-approved placement billed on real views, not a guaranteed impression count.
Of every 1,000 views, GH₵60 goes to the creator and GH₵25 is ClipAd's fee — so the creator keeps about 70%.
| Reach tier | Monthly views | Per-placement cap | Max cost / creator |
|---|---|---|---|
| Spark | 1,000–10,000 | up to 10,000 views | GH₵850 |
| Rise | 10,000–50,000 | up to 50,000 views | GH₵4,250 |
| Pro | 50,000–250,000 | up to 250,000 views | GH₵21,250 |
| Elite | 250,000+ | 250,000+ views | measured views |
The cap × CPM is reserved when you accept a creator; the placement settles on the views it actually delivers and the unused reservation is refunded.
The brand sets a budget (from GH₵1,000) and briefs what they want creators to feature.
Each creator's reach tier sets a per-placement view cap; the cap × GH₵85/1,000 is reserved from the budget.
The creator approves the brand, features it in their content, and publishes — one placement per campaign.
The placement bills GH₵85 per 1,000 views delivered (up to the cap); the unused reservation is refunded and the creator is paid monthly via Mobile Money.
Pricing already runs on delivered views — here's what's on the way to make it richer.
Creators join free and get paid monthly via Mobile Money. Brands pre-fund and pay for delivery — GH₵85 per 1,000 views, capped per creator, in GH₵.