What is ClipAd and how does it work?

Getting started3 min read

ClipAd is a marketplace, built for Ghana, that connects creators with brands. You bring the audience and the content; brands bring the budgets; our AI does the clip work in between. Everything is priced in Ghana Cedis (GH₵).

Here's the whole loop in one breath: you upload a long-form video, AI splits it into clean clips, you approve the segments worth featuring, a brand books a placement with you, you approve the brand and run it in your content, and you earn for the views it delivers — paid monthly to your Mobile Money.

The two sides of the marketplace

  • Creators upload videos, approve their clips, accept the brands they want, and earn GH₵60 per 1,000 views their placement delivers (up to a per-placement cap set by their view tier). Joining is free, there are no fees, and you keep about 70% of what the brand pays.
  • Brands post campaigns, browse creators, and book placements — paying GH₵85 per 1,000 views delivered, with each placement capped at a known ceiling, so your cost scales with delivery up to a budget you control.

ClipAd sits in the middle and handles the hard parts both sides used to do by hand: discovery, AI clip detection, creator–brand matching, and creator payouts. Of every cedi a brand spends on delivered views, about 70% reaches the creator and ClipAd keeps the rest from the brand side.

What makes it different

Three things were always missing for Ghanaian creators — easy clip production, trusted brand matching, and fast local payouts. ClipAd builds all three into one flow. You stay in control the whole way: no brand runs in your content without your sign-off.

Ready to dig in? Read Create your creator account next, or see the full picture on How it works.

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