How brand campaigns work on ClipAd

For brands: campaigns3 min read

ClipAd turns reaching Ghanaian audiences from a bespoke, DM-by-DM grind into a repeatable channel. You pre-fund a campaign, match with creators, book placements, and pay for the views delivered — so your cost scales with delivery up to a known ceiling.

The loop

  1. Post a campaign — pre-fund a budget and set the creators you want. Publish in minutes.
  2. Match creators — browse and shortlist, or review applications to your brief.
  3. Book placements — each creator you match with runs your campaign in their own content, on their terms.
  4. Pay for delivery — Each placement bills on the views it delivers, drawn from your pre-funded budget. Reserved at accept, settled from real views, and any unused reservation refunded.

Why it's different

Every placement is approved by the creator before it runs, billing is tied to delivered views with a known ceiling, and you pre-fund so your spend is bounded and predictable. You're buying an authentic placement with a real Ghanaian creator — see What you're buying.

Get started

Set up in the brand portal, then follow Create your brand account and Post your first campaign.

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